Challenge
Kidecals needed to take the business out of the founder’s garage and move it seamlessly onto the computers and favorite websites of the Etsy-mom generation.
Solution
The works – developed a coherent brand strategy and identity against the Etsy-mom; redesigned the look + feel, product, POS, packaging; simplified the site’s design and navigation; moved the shopping cart to Woo Commerce, consistent with Word Press; rolled-out a successful SEO/SEM program; redesigned all social platforms: Facebook, Twitter, Pinterest.
Results
2 to 22 orders a day – sustained performance over two years
Brand Id
Website
Collateral
Social Media
Clients
